OUR COURSE INTAKE HAS CLOSED | JOIN OUR EMAIL LIST FOR 2020 INTAKE!

READY TO ROCK YOUR BUSINESS & BRAND?

An intensive 8 WEEK ONLINE TRAINING COURSE for marketing, branding and online content strategies for small businesses that want to grow and scale, but don't have the budget for a leading marketing agency...
UNTIL NOW!

WANT TO SEE HOW?

WELCOME BACKSTAGE

Want to learn more about CONNECTION MARKETING?
Every business owner I’ve ever met wants to be the number 1 choice in their industry.

But have you ever noticed that being good at what you do, doesn’t necessarily mean that you’re going to be the most successful!

I see it all the time. Great businesses, good people, excellent service, but no online presence and unfortunately the best kept secret in their industry. Perhaps I’ve even just described you! You might be good at what you do, but I’m guessing you need serious help with building your profile and being the business that wins the customer. 

This is why we created our 8 week online training program:
Connection Marketing - Rockstar Brand Edition.

We have been working with clients just like YOU for over 20 years, and we’ve bundled up all our expertise into a down-to-earth and easy to understand video-based training program.

It’s the businesses that show up consistently every day that put their people in the spot light, authentically talk about what they're doing and how they help their clients, and aren't afraid to share their success stories or what their businesses stand for... These are the businesses that win the customers and get to name their price.

Businesses and brands that serve rather than just sell a product or a service...
Businesses that are real people, wanting to engage and connect with their customers.

We've worked with all kinds of industries that have major challenges around stereotypes in their industries. From real estate agents, to lawyers, insurance brokers, accountants, used car salesmen and even politicians (Scomo is our client of ours)! When you present your brand from a human to human element, you really cut through all the stereotypes and connect as real people just wanting to help and serve.

 

WHY HAVE WE CREATED THIS COURSE?

It's no secret, we make a lot more $ if you work with us one to one. But we can't serve everyone, and not everybody has that kind of budget.

We feel that EVERYBODY deserves to be a Rockstar at Connection Marketing. This shouldn't be exclusive information for people that pay big bucks to creative agencies.
We’re unlocking industry secrets and keeping it really simple so everyone can do this and grow their businesses. And in this tight economic climate, it's more important than ever to get your marketing right.

We've had clients 5x and even 10x their business in as little as 12 months by embracing the Connection Marketing approach. Everybody deserves to discover the MAGIC inside of your brand that makes you UNIQUE... and then learn how to AMPLIFY this message so you can live a life by YOUR terms and enjoy a business that flourishes.

Maybe we're idealists, but for us it's as simple as that.

Did you know that 95% of sales decisions are based on pure emotion?

You and your sales team need to start ENGAGING with your audience by mastering real connection and becoming the Rockstars of your industry.

Why connect emotionally with your audience?

Because a connected customer is:

  • 90% more likely to purchase from you regularly
  • 60% more likely to spend more for your products, and
  • 5 times more likely to keep buying from you in the future and refer business to you.

You can access the smartest sales funnels and best SEO strategies... but if you’re missing the critical ingredient of building an honest connection with your audience… then you’ve wasted a whole lot of time and money. Connection happens when you evoke an emotional response, which in turn creates trust and authentic engagement.

So how do you connect with your audience?

  • You speak their language.
  • You become more heartfelt in your marketing because you understand them.
  • You listen and then respond with solutions, not sales pitches.
  • You help. You stay real.
  • You become an awesome story teller.
  • You establish that you’re different because you actually give a s#$% and you’re not afraid to show it.
  • And you show them the proof. You gain trust by delivering, and that builds loyalty.

Behind every business is the real story behind the story. This is where the connection is made, and we want to show you how create this for your business and brand.

YOU WILL LEARN TO:

  • Create content, a podcast and engaging video that is professional and people want to share
  • Work your social platforms with ease and grow a loyal audience like a Rockstar
  • Optimise your online marketing & website so that it positions you as a leader; building trust, connection and likeability
  • Create a Marketing Strategy, Action Plan and simple Sales Funnel that don't get hidden away in a drawer, but are actioned and measured weekly
ARE YOU READY TO DO THIS?

Our Guarantee

This is a comprehensive 8 WEEK Connection Marketing program that is GUARANTEED to increase your business’ profile, get clarity around how to market your business and most importantly, drive more sales through your active participation.

The course content is up to the minute, regularly updated, and once you become a student with us, you have LIFETIME UNLIMITED ACCESS. If you can demonstrate that you completed the course and didn't get the results where you at least made your initial investment back, then we will refund you in full.

"We are completely transparent. I operate a real life Creative Agency and work with business owners like you every day of my life. I don’t believe the old cliché “not to make friends your clients”. I think they’re awesome and I personally care about their business as much as I care about my own. Business is personal."
Melissa Robson

 

Be part of our Nurturing Community

As this is our inaugural launch, we are creating a private Facebook group for all of our course participants, where you’re invited to share and ask as many questions as you like. Every Monday morning I tune in for a live Q&A session, where we can get down to specifics.

I invite you to check out our course outline below. There are no silver bullets or magic beans. Just really practical, effective learnings that you customise to your business and message. If you have any questions, please drop me a line. I’m here to help you make this important decision, it could change everything for you. Good luck and I hope to see you backstage and inside the program.

Melissa  x

Want to sneak a look into our 8 Week Modules?

Connection Marketing - Rockstar Brand Edition, where YOU learn to become the expert in your industry by going behind the scenes of your business and creating real connection and engagement with your audience.

MODULE 1

 

 

DEEP DIVE INTO YOUR BUSINESS

Let's create a 12 MONTH MARKETING STRATEGY for your business.
• STRATEGY VS TACTICS
– why it’s critical to have a strategy before you jump in.
• What are your GOALS for your business and brand?
• What is your business' VISION and what are your CORE VALUES?
• Discover your WHY and WHAT you stand for.
• What makes you UNIQUE and how to attract your TARGET AUDIENCE.
• Learn how to be the SOLUTION to their problems.
• Let’s do a SWOT ANALYSIS to see where you are right now.
• What is your BRAND PROMISE and voice for your brand?

MODULE 2

 

 

BE THE ROCKSTAR OF YOUR INDUSTRY

• Why your most value asset is your PERSONAL BRAND.
• Learn all about ONLINE MARKETING, and why your WEBSITE is critical at the centre of all of your activities.
• Discover how to create simple SALES FUNNELS online to build trust, connection and win customers that love you.
• Create awesome CALL TO ACTIONS, and create MULTIPLE LEAD MAGNETS to grow your database.
• REMARKETING and why you should be doing it.
• STRATEGIC ALLIANCES & JOINT VENTURES – double your business overnight.
• Learn about OFFLINE MARKETING STRATEGIES that compliment your online activities.

MODULE 3

 

 

EVERY MARKETING STRATEGY NEEDS AN ACTION PLAN

 

• Determine your KEY MARKETING STRATEGIES for the next 12 months.
• Expand your strategy into a yearly, monthly and daily STEP BY STEP ACTION PLAN.
• Create a monthly SOCIAL MEDIA PLAN you can implement with ease.
• Understand WHO is going to help you execute your strategy.
• MEASURE your Action Plan with weekly and monthly KPI’s to achieve your goals.
• Learn how to hold yourself ACCOUNTABLE and get stuff done!

MODULE 4

 

 

CREATE A WEBSITE THAT BUILDS TRUST

• How to create an awesome website that CONNECTSENGAGES and creates real life CUSTOMERS.
• Learn how to NOT make the top 10 MISTAKES most business owners are making with their website, and create the perfect 24/7 sales tool that HELPS your customers.

• What makes a great HOME PAGE vs a LANDING PAGE.
• MOBILE READY – is your website performing well on mobiles?
• Learn how to instil TRUST in your website.
• Learn how to PERSONALISE your website. The importance of your ABOUT US PAGE.
• What is ORGANIC SEO and why you don't need to pay for traffic.

MODULE 5

 

 

CREATE QUALITY CONTENT - IMPACTFUL STORYTELLING

• CONNECTION MARKETING – Why you should be creating valuable online content every day.
• How to create sensational VIDEO – from storyboarding to scripting to shooting a video for your business that looks and feels professional.
• How to plan a great PERSONAL BRANDING PHOTOSHOOT.
• E-NEWSLETTERS that sell and why create a nurturing sequence.
• Learn how to BLOG, RE-PURPOSE YOUR CONTENT and create you own PR.
• Learn how to set up your own PODCAST and how to launch.
• How to deal with online CRITICISM.

MODULE 6

 

 

SOCIAL MEDIA 
HOW TO WORK IT!

• PERSONAL BRAND VS BUSINESS BRAND, how to get the formula right and develop ROCKSTAR BRANDS.
• Why your SALES TEAM should develop their own personal brand.
• How to get FACEBOOK to work for your business.
• Paid ONLINE ADVERTISING vs ORGANIC POSTS.
• Learn about INSTAGRAM & INSTAGRAM STORIES.
• How to create a dynamic YOUTUBE channel.
• Why you need to be on LINKEDIN and how to do it well.
• VANITY METRICS vs actual ENGAGEMENT.

MODULE 7

 

 

CONSOLIDATE

If you're following along each week and at this point up to date (WOW, congratulations if you are!) then we encourage you to go back over the course and catch up with any items that you may have missed.

We know that life happens and this is the perfect week to consolidate, ask questions and perfect what you've learned so far.
We give you BONUS ACTION STEPS if you're a Superstar achiever.

MODULE 8

 

 

WRAP UP - TESTING, MEASURING & AUTOMATING!

• SELL MORE TO YOUR EXISTING CLIENTS. Learn how to upsell.
• Create a SYSTEM to document the process and train others.
• How to STAY ON TRACK and make sure you consistently follow your plan… Being a ‘conscious business’, meditation and mindset.
• What to do when your business is in REAL TROUBLE with low sales. 
• Constant improvements – TWEAKING AND GETTING IT RIGHT
• Figure out if an ONLINE COURSE or a MEMBERSHIP WEBSITE is right for you business.
• WHAT'S NEXT? It's never over when you're creating a Rockstar brand! How to maintain a GROWTH MINDSET.

Are YOU Ready for Connection Marketing?

If you're ready to launch your personal brand and take your business to the next level, let's stop procrastinating and get started!

ONE-TIME PAYMENT ONLY (SAVE $298)

$697

ONE-OFF PAYMENT

OUR COURSE IS CLOSED

8 extensive modules delivered weekly, with multiple step by step video instructions

Detailed worksheets for each module with activity steps

Exclusive life-time access to the course and members-only community page with direct access to Melissa

Step by step processes for a complete Marketing Strategy and Action Plan

Easy to follow Sales Funnels, Call to Actions, and best practice website procedures for optimum organic SEO

Complete Social Media strategy and how to create professional video...

...and so many more online and offline strategies to grow your business!

MONEY BACK GUARANTEE

REOPENING 2020

MONTHLY PAYMENTS

$199

5 MONTHLY PAYMENTS - TOTAL $995

OUR COURSE IS CLOSED

8 extensive modules delivered weekly, with multiple step by step video instructions

Detailed worksheets for each module with activity steps

Exclusive life-time access to the course and members-only community page with direct access to Melissa

Step by step processes for a complete Marketing Strategy and Action Plan

Easy to follow Sales Funnels, Call to Actions, and best practice website procedures for optimum organic SEO

Complete Social Media strategy and how to create professional video...

...and so many more online and offline strategies to grow your business!

MONEY BACK GUARANTEE

REOPENING 2020

OUR FACE-TO-FACE CONNECTION MARKETING & BRAND STRATEGY

$4,400

ONE OFF PAYMENT

DON'T WANT TO WAIT?

Work directly with Melissa and let's get this Business Marketing & Brand Strategy done in one intense day focused purely on you and your brand.

Stage 1 - Meet in person or online, and analyse your current situation, and work on your Marketing Strategy over one day together

Explore new business development opportunities, strategic alliances, client pain points, target audience, brand messaging and how to create professional video

Stage 2 - Melissa to create the Strategy document and Action Plan for 12 months including a Social Media Plan

Develop online Sales Funnels, Call to Actions, and best practice website procedures for optimum organic SEO

...and so many more online and offline strategies to grow your business!

I'M AN ACTION TAKER, LET'S GO!

OUR COURSE INTAKE HAS CLOSED FOR 2019 | JOIN OUR EMAIL LIST FOR 2020 INTAKE!

This is our inaugural launch for CONNECTION MARKETING - ROCKSTAR BRAND EDITION. We want to ensure that we focus 100% on delivering the perfect learning experience for all of our students. We will reopen the course again in 2020, but not at these introductory prices.

Want to hear from some of our happy clients?

Testimonial -
Vaughan Hindley, MDC Campers

“Before I started working with Divine Creative Agency, I wasn’t absolutely convinced about the the whole concept of branding! But now our advertising, social media, sales material and online marketing campaigns are far more consistent, strategic, and speaking directly to our target market. MDC Campers is correctly positioned in the marketplace as the largest and most successful manufacturers of camper trailers. We now walk and talk our brand…
Melissa & Team, we couldn’t have done it without you, thank you.”

SIDENOTE: OVER THE PAST 8 YEARS, MDC CAMPERS HAS GROWN FROM 1 SHOWROOM TO 11 ACROSS AUSTRALIA. THEY'RE INDUSTRY LEADERS AND PRODUCE 27,000 CAMPER TRAILERS & CARAVANS A YEAR, AND ARE EXPANDING INTO THE US MARKET.

Testimonial -
Steve Sidd, Catering HQ

Our initial conversation was about rebranding Catering HQ. I shared my vision with Melissa, and she nailed it. She understood what I wanted and the finished product (website, professional photography, videography and personal image rebrand) is amazing. It has now given me so much more confidence in my own business and getting a massive response from social media and my clients, which has been fantastic for business.”

SIDENOTE: IN 12 SHORT MONTHS, STEVE'S RESTAURANT BUSINESS HAS GROWN FROM 1 VENUE TO 14! PLUS 17 EVENT SPACES. MARKETING YOUR BUSINESS WORKS!

Testimonial -
Megan Fritsch, SportConnect
(ex Australian Institute of Sport)

Megan's comments after doing a one day Personal & Business Brand Strategy session with Melissa.

“It was a very intense day as we had to go through a little bit of soul searching. It really helped me get a good sense of where I want to go with my business. A blueprint, a marketing strategy, my vision. I really nailed who my target audiences are and what my services are going to be.
A big thing for me was being given the confidence that I have got the knowledge, the ability, the expertise and the experience... and Melissa championed that for me.”

Testimonial -
Tina Tower
Her Empire, fomerly Begin Bright Tutoring Centres,
Telstra Young Business Woman of the Year

Melissa is the best I know in the country in terms of design, branding and web and she also does amazing video with her partner James. They have a medium sized agency so would be great to still give you the personal touch and all of the awesome efficiency that comes with that.

STILL GOT QUESTIONS?

So you've heard from me and a few of our great clients. I know how effective CONNECTION MARKETING is for any business owner wanting to get ahead of the pack... but I get that you still might have a few questions. So ask away, I'm happy to help. Melissa x

Our mission is to positively impact 1,000,000 business owners with CONNECTION MARKETING and change the face of business.

Technology doesn't make us connected... showing up authentically and with a desire to do good things in the world through your business and personal brand does.
Want to be part of the Connection Movement and stay up to date with what we're doing? Our course reopens in early 2020, leave your details below to find out when.

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